[ Beauty ]

Watch your beauty peer set across brand.com, Sephora, and Ulta.

Beauty MAP holds until it doesn't. DiffScout tracks the moment a list price moves on any surface, brand.com, Sephora, Ulta, Nordstrom, and emails you within the hour.

No credit card. Auto-drops to Free, never charges.
How pricing actually moves in beauty

Beauty MAP enforcement at brand sites contrasts with retailer flash sales, a brand may police its own price, then watch Sephora run 20% off the entire line for 48 hours. You need both surfaces watched.

Drop calendar to watch
  • Sephora Beauty Insider Sale (April, November)
  • Ulta 21 Days of Beauty (Mar, Sep)
  • Nordstrom Anniversary Sale (Jul)
  • Black Friday
What this looks like in week one
A brand manager at a $12M skincare brand sees Sephora put Drunk Elephant at 20% off, then sees Tatcha drop list price by $8 the same week. They hold their own price and watch their conversion lift on direct because the search query 'Drunk Elephant alternative' surges.

Composite scenario — based on patterns we see daily across the beauty cohort.

Sixty seconds from URL paste to first alert in your inbox.

  1. 01

    Paste a competitor URL

    Any product page, any pricing page, any storefront. The waterfall extractor reads structured data first and falls through to AI vision when sites block scrapers.

  2. 02

    Pick the SKU you actually compete with

    Five-color × seven-size variants get parsed automatically. You track the one that matters — usually the lowest list-price option in the style.

  3. 03

    Get an email within the hour

    Daily on Free, hourly on Pro, every 30 minutes on Business. The alert includes old price, new price, percent change, and a screenshot.

Questions buyers in this category ask.

Can I track both brand.com prices and Sephora/Ulta listings simultaneously?
Yes. Add one mission per surface, brand.com hero SKU, the same SKU on Sephora, the same on Ulta. You'll see which retailer breaks first when a sale starts.
How do you handle MAP-policed prices that 'aren't supposed to' change?
Beauty brands tell us the most actionable alerts are the ones where MAP DOES break, a retailer slips below the floor for an hour during a flash sale, or a brand quietly drops MAP itself. Those are the 6am Tuesday moments your team needs to see.
Does it work on Sephora's heavily-rendered product pages?
Yes. Sephora's product pages are JavaScript-rendered with anti-scrape protection. The AI vision fallback reads the page from a screenshot, exactly the way a Sephora customer sees it.

Stop reloading your competitor's pricing page.

14-day Pro trial — full Pro limits, no credit card. Auto-drops to Free; you'll never see a charge you didn't approve.

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